
Helping You Grow Your Business in the Food Market
Based in Bel Air, Maryland, Superior Food Brokerage has been providing individualized services for grocery stores since 1973 founded by Jay Thomas. Dave Thomas, current owner and son of Jay Thomas took over and oversees our team. Our expert team serves various clients and values our relationship with them. You can count on us to help you get or keep your food products on store shelves through our excellent sales support and knowledge.
Our Mission
To be the most trusted and respected food broker, excelling in retail headquarter calls and store support and providing years of superior retail experience.
What We Provide
Headquarter Support
Our group has five former directors with experience in the corporate meat and deli industry. We will help you in the following areas:
New Item Presentations
Promotional Planning
Top-to-Top Reviews
New Business Opportunities
Trade Promotion Execution
Deal Sheets
CMAPS
Review Orders
Check Pricing and Confirm Accuracy
Deduction Management
Short-Coded Sales
Intellectual Capability
Category Analysis
Volume Gap Analysis
Syndicated Data
POG Support

What We Provide
Headquarter Support
Our group has five former directors with experience in the corporate meat and deli industry. We will help you in the following areas:
New Item Presentations
Promotional Planning
Top-to-Top Reviews
New Business Opportunities
Trade Promotion Execution
Deal Sheets
CMAPS
Review Orders
Check Pricing and Confirm Accuracy
Deduction Management
Short-Coded Sales
Intellectual Capability
Category Analysis
Volume Gap Analysis
Syndicated Data
POG Support

Store Support
Merchandising
Physical Store Audit Activity
Shelf Tags
Competitive Price Checks
Resets
Retail Selling
Survey Selling at Independents
Speed to Shelf on New Items
Incremental Displays
Themed Events
Retail Reporting
New Item Distribution Results
POS
Distribution Voids
Out-of-Stock Reporting
Store Support
Merchandising
Physical Store Audit Activity
Shelf Tags
Competitive Price Checks
Resets
Retail Selling
Survey Selling at Independents
Speed to Shelf on New Items
Incremental Displays
Themed Events
Retail Reporting
New Item Distribution Results
POS
Distribution Voids
Out-of-Stock Reporting
Field Auditing
We use advanced technology in our auditing process to ensure your success. Our merchandisers carry a state-of-the-art computer system and printer that:
Moves information within seconds from the store to the office
Leaves the paperwork to the meat manager
Makes reports instantly
Shows areas of concern, strength, and improvement for individual chains, zip codes, and states
Reports
Out-of-Stock
Void
In-Stock
Competition
Route Monitoring
Individual Store
We Service
The Giant Company (Maryland)
The Giant Company (Pennsylvania)
Stop & Shop (New Jersey, New York, Connecticut, Rhode Island, Massachusetts)
Safeway
Shoppers Food & Pharmacy
Weis Markets
Redner’s Markets
SuperValu Independent Retailers
Maryland, Pennsylvania, and Virginia Independent Retailers
Field Auditing
We use advanced technology in our auditing process to ensure your success. Our merchandisers carry a state-of-the-art computer system and printer that:
Moves information within seconds from the store to the office
Leaves the paperwork to the meat manager
Makes reports instantly
Shows areas of concern, strength, and improvement for individual chains, zip codes, and states
Reports
Out-of-Stock
Void
In-Stock
Competition
Route Monitoring
Individual Store
We Service
The Giant Company (Maryland)
The Giant Company (Pennsylvania)
Stop & Shop (New Jersey, New York, Connecticut, Rhode Island, Massachusetts)
Safeway
Shoppers Food & Pharmacy
Weis Markets
Redner’s Markets
SuperValu Independent Retailers
Maryland, Pennsylvania, and Virginia Independent Retailers
Connect With Us Today
For any questions or concerns, get in touch with us now. Our reliable food brokers are always ready to give the answers you need.